About Masterclass

About MasterClass

Can we really say we know the Chinese outbound tourism market well? The classic image of Chinese tourists in Croatia is a group led by a nervous...

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Mission

China is a tourism superpower that is leading the world in outbound travel. One should certainly take into account by the fact that today only 10% of...

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Vision

In the Tourism Development Strategy of the Republic of Croatia, the vision is that "In 2020, Croatia will be a globally recognized tourist...

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Goals

The aim of this MasterClass is to share how businesses and brands catering to the Chinese tourists can increase their reach and engagement. And in...

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